To read about the full story on how we have helped some of our key clients, please select from the list below by using the tick boxes.

	Barclays Barclays enlists our datasteps? assessment to identify customer insight strengths and weaknesses.
	Norwich Union The UK's largest life insurer selects datasteps? assessment tool to increase the effectiveness of the Data Solutions team, assess how to make better use of technologies and free-up analyst's time.
	Britannia Britannia team up with us to develop, implement and manage an advanced data warehouse solution based on the highly acclaimed Alterian platform and reaps the reward of gaining greater customer insight.
	HBOS HBOS selects us to provide a new marketing system, as part of their retail strategy to improve marketing effectiveness.
	Royal & SunAlliance A partnership is formed to help them improve their customer and broker management, including skills transfer to increase the use of predictive models for campaign targets.
	More Than Working with us to develop and implement a strategic customer segmentation that drives customer management strategies for acquisition, development, retention and cost reduction.
	Chelsea Building Society Chelsea Building Society choose us to provide a marketing database system to increase effectiveness of its marketing campaigns and shift towards a customer-centric strategy.
	Scottish Friendly Scottish Friendly enlists us to help them fully utilise their customer database to gain insight into customer potential and maximise cross sales to the base.

	How can campaign optimisation help you spend your marketing budget better? In this white paper, Trevor Jones, MDB's head of consultancy, explains why campaign optimisation is one of the hottest issues in marketing today. Trevor, shows how dramatic the gains can be and also highlights the pitfalls - which are many.
	Competing on Customer analytics? Are your tools and systems holding you back? Customer database analysis is nothing new. In fact it has been done for 25 years or more - but the surprise is how often we encounter companies that are struggling to get the best of their data and their analysis teams. In these articles, we highlight the two main problem areas that hold companies back from making customer analytics work as effectively as possible.

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